Friday, February 25, 2005

When Naming Rights Attack

Kerry Konrad has the potential to be a name that gets a nice footnote in the annals of the "Why Boston hates New York" history book. A lawyer from New York, Mr. Konrad won an eBay auction for charity in which he gets one day naming rights to the Boston FleetCenter.

The name he has chosen: The Derek Jeter Center.

Full story here.

No comments: